What information do I include in the notes section of the checkout survey?

You should include any information that would be helpful for your manager to know, such as specific comments made by customers, any questions they had or general feedback. Include whether the store was busy, if there was anything out of your control that may have affected the success of the activation (i.e. weather), and if you would recommend additional activations at this store. Also include any feedback from the store manager like days and times the manager recommends are best for store activations.